In WordPress, headings affect your search rankings. According to WordPress search engine guru Yoast: "The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your content are important, and how they’re interconnected." Joost de Valk, to give him his full name, knows what he's talking about. He's the developer of the well known Yoast SEO plugin, which is probably the most complex and comprehensive SEO plugin for WordPress. This is …
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